About the Role
Are you a self-starter who plans out their day and activities to maximize the time you have available? Do you love trying out new, cool things, and figuring out how to make things work? Are you a storyteller at heart who uses tools/technology to find creative and compelling ways to get messages across? Do you collect data and insights to improve your approach to reaching and engaging audiences?
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As a social media intern, you'll support The Kidney Champions Foundation's efforts to improve lives through advocacy, education, and empowering kidney warriors to celebrate their lives daily through content creation and promotion.
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This internship is intended for college professional internship credits. Therefore, you'll be able to enhance your current writing skills as it relates to creating persuasive copy for various digital formats. You'll grow your understanding of Search Engine Optimization (SEO) by writing with algorithm and audience in mind; and you'll practice integrating brand voice, style, tone, messaging, proposition, taglines, etc.
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Responsibilities include: creating content plans/schedules, and create content for a variety of social media channels including but not limited to Instagram, Facebook, TikTok and LinkedIn; crafting compelling narratives that drive engagement and action for various audiences and their differing needs; researching statistics and trends that can be curated into social media messages that align to the foundations goals
Requirements
Pursuing a degree in marketing, digital media, journalism, or related field such as advertising or PR
Excellent written communication and internet research skillsÂ
Mastery of the major social media platforms including Instagram, Facebook, TikTok, YouTube
Knowledge of social media analytics software including Instagram and Facebook Insights, and Google Analytics to track audience engagement and campaign performance
Experience with content management systems, wix applications and image/video editing software
Equipment Requirements: Computer, Smart Phone, reliable internet access (equipment/utilities not provided)
About the Company
The Kidney Champion foundation was started by Crystal King, a mom and kidney transplant survivor who is most known for sharing moments from her journey with kidney disease. By shedding light on the challenges that result from living with an invisible illness, providing education for kidney disease, and encouraging people to become organ donors, Crystal became an Influencer in the kidney community.
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The Kidney Champions Foundation leverages the online spaces where people are already having conversations to shed light on stories from underserved communities, and underrepresented healthcare professionals. We bring attention to the disparities in healthcare for women and people of color. These stories empower kidney patients to take control of the narrative so that it’s more authentic and accurate. Our intention is to challenge assumptions around what limits equitable access to lifesaving services and healthcare. Waiting for a donor or to donate is active: it’s using your voice; it's asking questions; it’s support. The Kidney Champion Foundation is a place for us to influence the change we seek.
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